barcamp « Maximize!

Back to School for the grown.ups!

June 26, 2006 at 4:11 pm (Future South Africa, Marketing, barcamp, leadership)

If you think you’re too small to have an impact try going to bed with a mosquito in the room. – Anita Roddick (Body Shop)

Today I was inspired again by the leadership of someone unexpected.

There are unusual leaders who stride among us, those for whom the hierarchical contraints of traditional leadership and tenure mean squat. You won’t recognise them by their suits, because they may still be in school uniform. They move faster and with a deft ease that defies assumptions. Read the rest of this entry »

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Wanna come in for a coffee?

June 19, 2006 at 4:14 pm (Love, Marketing, Strategy, barcamp)

<< I got to see a lot of this logo this weekend thanks to this man>>

.. and I’ll be whizzing in for a freshly baked muffin because of their Blogger’s Promo (thanks to Dave – we ARE a market segment!). You’re a legend bru ;-)

Thanks to Dave’s underground microbranding strategy, Caffeine has shot up WordPress’ fastest growing blog stats to 33rd globally. Excellente. I’m particularly stoked ‘cos their shop is a few metres away from my office (which I share BTW with a brilliant German designer Kristoph with a wicked sense of humour – so if you ever need a website designed or fresh brand face he’s deep in the trust network!).. so I’ll be delighted if it attracts a rockin’ crew because I’m missing being in the heart of town. Read the rest of this entry »

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