Back to School for the grown.ups!

June 26, 2006 at 4:11 pm (Future South Africa, Marketing, barcamp, leadership)

If you think you’re too small to have an impact try going to bed with a mosquito in the room. – Anita Roddick (Body Shop)

Today I was inspired again by the leadership of someone unexpected.

There are unusual leaders who stride among us, those for whom the hierarchical contraints of traditional leadership and tenure mean squat. You won’t recognise them by their suits, because they may still be in school uniform. They move faster and with a deft ease that defies assumptions. Read the rest of this entry »

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Wanna come in for a coffee?

June 19, 2006 at 4:14 pm (Love, Marketing, Strategy, barcamp)

<< I got to see a lot of this logo this weekend thanks to this man>>

.. and I’ll be whizzing in for a freshly baked muffin because of their Blogger’s Promo (thanks to Dave – we ARE a market segment!). You’re a legend bru ;-)

Thanks to Dave’s underground microbranding strategy, Caffeine has shot up WordPress’ fastest growing blog stats to 33rd globally. Excellente. I’m particularly stoked ‘cos their shop is a few metres away from my office (which I share BTW with a brilliant German designer Kristoph with a wicked sense of humour – so if you ever need a website designed or fresh brand face he’s deep in the trust network!).. so I’ll be delighted if it attracts a rockin’ crew because I’m missing being in the heart of town. Read the rest of this entry »

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BarCamp collaborative

June 19, 2006 at 2:29 pm (Future South Africa, Marketing, Strategy, barcamp)

Congratulations are due to Conrad Strydom and Dave Duarte for getting SA’s 1st BarCamp together! Read the rest of this entry »

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Lead yer ship matey

June 15, 2006 at 3:35 pm (leadership)

Trust is a rich, deep and expansive ocean

And invaluable to any journey we undertake in life. Whether in business, partnership, apprenticeship, championship, sponsorship, membership, friendship, and yes.. leadership: in fact any ship you can imagine. Trust is what you need to float the boat..

big *ships and long journeys require more of it. Read the rest of this entry »

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Blossoming in the bittersweet heart of Betrayal

June 7, 2006 at 2:06 pm (Uncategorized)

Have you had a good pruning lately? Had the comfortable crust of an old habit or pride/ego sheared from your very soul?

Sound dramatic?

Stay tuned to find out why it pays to be FAITHLESS.. in fact why it's the only way to evolve. The terrifying but worthwhile way to accelate your game.

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Build it and they will come.. and screw it up. (but DO IT anyway)

June 7, 2006 at 10:56 am (Marketing, communication)

Last night I got a newletter from a brilliant mate of mine who is a kickass intuitive healer (this brother does some brain hacking and somehow debugs the emotional OS in ways I can only admire – good job Lior). However within said newsletter: there was a glitch* in what was supposed to be an accompanying inspiring poem (Oriah Mountain Dreamer’s The Invitation) for our edification.. but therein was a little crack that lead me to a great big chasm of misunderstanding.. (or understanding misunderstanding or how we misunderstand why we’re misunderstood or whatever).

Problem was the chinese telephone (nothing to do with the lowcost threat to global telecoms).. just the fact that stories get readapted and a little tweaked in each retelling.

It’s exactly this habit that gives us new iterations of evolution, whether new marketing techniques or wings on a dinosaur. But it is still disturbing. You cannot guarantee that your message or who you are will be understood by someone else. No matter how much you money or time you spend. Read the rest of this entry »

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Don’t Assume You Know (part 1)

June 6, 2006 at 12:06 pm (Love, Marketing, Strategy)

It's been a week of LIFE LESSONS! and at this school the education can be very expensive.

Sometimes you pay the price in losing a sale by not paying attention. Sometimes it exacts it at the cost of heartache or (aaargh!) pride. But somehow when our soul is shopping, the pricetags seem to be fair value to what we are getting (long term).

 We just aren't privy to the sale – and need to have FAITH in our destiny or we'll be screwed trying to figure it out with our limited intellect (yes, even you fabulous Mensa folk, even the Giga Society boys). The poo part of it is that, at the time, we haven't a CLUE what the outcome will be.

though it's so tempting.. we cannot assume we know.

We just don't have omnipotence yet to know exactly why we've met that person in that restaurant, at that time, who set off a particular chain of events that changes us irrevocably.

For chaos math & fractal fans it's the Butterfly Effect in action (tiny ripples in the interconnectedness of space.time can produce MASSIVE effects – why a butterfly flapping its wings in Brazil can ultimately cause a tornado in Texas).

For marketing mavens, it's the effect of the LongTail and the potency of microbrands to shift culture. How a group of hip teenage boys in NYC can effect a global tidal wave of consumer's buying behaviour.. to the utter frustration of those who have spend Hollywoodsize budgets on their ad campaigns for a trickle of the attention in comparison.

We actually don't know what life has in store for us, and even when we make plans, it's bound not to turn out the way we expected it. Most truly successful people had VERY different plans for their lives, but when they began the journey, life rewarded their commitment with the opportunities to make their lives LEGENDARY.

The surprises aren't always prettily packaged, and often they may be small and seemingly insignificant. But never underestimate the power when that little butterfly unfurls its wings.

oh heaven! almost forgot, since this is a blog about celebrating genius let's introduce some here: We can prepare for surprise with the one tool to smooth out life's brutal edges:

 The genius of GRACE. Grace is developing an unstoppable sense of humour for our own (and other's) humanness, coupled with a yielding to what is simply beyond our control.

"If things seem under control, you're just not going fast enough."   Mario Andretti

Even though it may be largely out of your control: life is best lived by LIVING it (Oddly enough). Never underestimate a moment's lapse of attention or chance meeting to rock your world. When the tornado comes, learn to laugh and get the hell out, kitesurf the whirlwind or figure out how to spin on up to visit the wizard of Oz.. just deal with life inevitable disasters with style, courage and yes, grace.

….aaah and pay close attention to the subtle flutter of wings.. and you may avert the gathering storm altogether.

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